Company Profiles: Spotlight on Travel and Tech

How Placed Uses Location Analytics To Improve Ad Effectiveness

How Placed Uses Location Analytics To Improve Ad Effectiveness

As entertainment channels become increasingly fragmented, advertisers require a better way to track the effectiveness of their campaigns. In today’s world, advertising campaigns must adjust on the fly to reach the right customers. Technology is evolving to meet those needs.

RewardExpert recently had the pleasure of speaking with David Shim, Founder and CEO of Placed, to learn how they are focused on making the physical world as measurable as the digital.

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See the World in Style with THIRDHOME

See the World in Style with THIRDHOME

The most luxurious destinations and accommodations in the world can be yours for a fair price. And we’re not talking traditional hotels. A startup called THIRDHOME is shaking up the luxury travel industry with its business model. THIRDHOME is a luxury property and travel club offering home exchanges, rentals and even adventures. “Originally a luxury home exchange, it has evolved into the only travel brand that brings together a collective group of trusted homeowners, renters and adventurers who share a passion for discovery and demand an elevated experience,” said Senior Vice President of Operations at THIRDHOME, Sean Judge. He spoke to RewardExpert about the advantages of traveling the THIRDHOME way.

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Pay Yourself First with Helcim

Pay Yourself First with Helcim

Who doesn’t want to save money? When it comes to processing all those credit card payments, a startup called Helcim is helping merchants across Canada and the United States save big-time, allowing businesses to pass on lower prices to the consumer. Helcim Founder and CEO Nicolas Beique spoke to RewardExpert about the advantages of using his company, which now processes over $2.5 billion in payments each year. “We dedicated ourselves to providing affordable pricing and educating small business owners, so they could avoid the common pitfalls that were now obvious to us but may not be to a business owner,” he said.

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Eagle’s Flight: Powering Employee Development

Eagle’s Flight: Powering Employee Development

In an economy where the unemployment rate is holding steady at less than 4 percent and voluntary separations (or quits) are increasing, an appealing company culture is essential if your business wants to keep the employees you have as well as attract new job candidates. Leadership is a vital component of culture – both in its development and maintenance. If your organization has strong leaders, you’ll enjoy high productivity and low turnover. Poor leaders will yield the opposite.

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Make Smarter Software and Service Purchasing Decisions with G2 Crowd

Make Smarter Software and Service Purchasing Decisions with G2 Crowd

If you’ve ever purchased CRM, ERP, HR or other software for your business – or hired a branding agency, solution consultant or other business service provider – you know that researching your options is a time-consuming process. You also know that no matter how thorough you are in that review, your success is not guaranteed – especially when you’re forced to rely on biased information provided by the software developers or service providers themselves.

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Stay Ahead of the Competition with NICE

Stay Ahead of the Competition with NICE

With competition for the consumer fiercer than ever before, companies are constantly looking for an edge anywhere they can get it. NICE Systems believes its software offerings can give companies the advantage necessary to get ahead and stay there even in the most transformational of times. “NICE is all about empowering organizations to create exceptional customer experiences, using advanced omnichannel analytics, automation, artificial intelligence and cloud capabilities,” said Aviad Abiri, vice president of Portfolio Sales Enablement at NICE. Abiri spoke to RewardExpert about the advantages of becoming a NICE client.

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The Fidelity Cares Teacher Financial Literacy Training Program

The Fidelity Cares Teacher Financial Literacy Training Program

In a world where banking news is often grim – from Citigroup’s robo-signing settlement and Danske Bank’s money laundering inquiry to Wells Fargo’s latest scandal – positive efforts by financial institutions to benefit more than their shareholders are a welcome relief. One such program is Fidelity Investment’s  Fidelity Cares Teacher Financial Literacy Training Program.

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Improve Your Team’s Productivity with Free Software from Bitrix24

Improve Your Team’s Productivity with Free Software from Bitrix24

No matter what industry your business is in –from design and marketing to IT and travel– efficiency is essential to productivity. Bitrix24, a collaboration platform that provides a complete suite of free tools, was designed to increase business productivity through social collaboration, communication and management functions.

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SafetyNet: Job Loss Insurance for Financial Peace of Mind

SafetyNet: Job Loss Insurance for Financial Peace of Mind

Even in a healthily growing economy –like the one we enjoy in the U.S. today– layoffs and business closures happen. In fact, in August 2018 alone, the information services sector lost 6,000 jobs, the retail industry lost 5,900, manufacturing lost 3,000, durable goods lost 4,000, and auto manufacturing lost 3,000. That’s more than just a list of numbers; it’s more than 20,000 Americans who found themselves unexpectedly out of work.

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Even: Master Your Money for Better Financial Health

Even: Master Your Money for Better Financial Health

Do you live paycheck to paycheck, counting the days between each infusion of cash so you can buy essentials and cover your bills—and rarely, if ever, having anything left over to stash away for a rainy day? If so, you’re far from alone. According to a survey of U.S. workers conducted last year, nearly 80 percent said they struggle to make ends meet. And that wasn’t just the low- and mid-income earners either. Nearly 10 percent of respondents making $100,000 or more a year said they usually or always live paycheck to paycheck.

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TrueConf: Video Conferencing Made Easy

TrueConf: Video Conferencing Made Easy

If you’re looking for effective, interactive video communication, a company called TrueConf makes it simple to connect desktops, mobiles, phones, H.323/SIP endpoints and much more across your entire organization. RewardExpert had the opportunity to speak with TrueConf Chief Business Development Officer, Dmitry Odintsov, about what sets TrueConf apart from other businesses offering video conferencing and how it can help business owners save time and money.

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Invest in the Next Big Thing with SyndicateRoom

Invest in the Next Big Thing with SyndicateRoom

The opportunity to be an early investor in the next Google or Facebook or Uber is something no investor would pass up. But getting access to red-hot startups in the early days has traditionally been restricted to institutions and venture capital firms. Now, a UK company called SyndicateRoom is opening up access to these companies, providing everyday investors with the opportunity to put their money into fast growing startups and become so-called tech investment “Dragons,” allowing them to invest alongside some of the biggest names in venture capital. “We’re an online investment platform offering investors access to highly-vetted startup investments,” said Marcin Zaba, SyndicateRoom’s head of marketing, who spoke to RewardExpert. “Investors can invest directly into individual companies or via our funds.”

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$5 Dinners is Helping Families Spend Less on Groceries

$5 Dinners is Helping Families Spend Less on Groceries

According to the United States Department of Agriculture, the average monthly grocery expenditure for a moderate-cost meal plan for a family of four is about $966.50—or a little more than $11,500 a year. Erin Chase, founder of $5 Dinners, a website focused on budget-friendly family recipes, believes hard working Americans don’t need to spend nearly that much for healthy, nutritious meals. She cut her own food bill in half using a combination of strategic grocery shopping, meal planning and couponing, and now she’s helping others do the same.

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SCOTTeVEST’s Patented Pockets Take the Hassle Out of Travel

SCOTTeVEST’s Patented Pockets Take the Hassle Out of Travel

Mobile phone, tablet, charger, sunglasses and reading glasses, keys, wallet, passport and more. When you’re on the go —whether just across town or to the other side of the globe— where do you stash all of these essentials? The answer is no longer limited to ‘my bag,’ ‘my briefcase’ or ‘my purse’ thanks to SCOTTeVEST’s innovative garments engineered for the everyday adventurer.

RewardExpert spoke with Scott Jordan, the company’s co-founder, to learn more about the inspiration behind his line of tech-enabled vests, jackets, hoodies and more as well as his plans for SCOTTeVEST’s future.

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Take the Road to Success with MyCorporation

Take the Road to Success with MyCorporation

Owning your own business is a career path that millions of people dream about. The idea of being your own boss, with the freedom to do what you want, when you want, and cash in on the profits at the same time, is quite appealing to many individuals. However, turning that dream into a reality is easier said than done. One company called MyCorporation is helping to make the road easier for budding entrepreneurs, providing guidance every step of the way.

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Allianz Tuition Insurance: Helping Families Protect Their Higher Education Investment

Allianz Tuition Insurance: Helping Families Protect Their Higher Education Investment

In today’s increasingly expensive economy, a college degree can mean the difference between long-term financial security and a paycheck-to-paycheck existence. In fact, according to data from the Social Security Administration, a U.S. male with a bachelor’s degree will earn approximately $900,000 more in his lifetime than one with only a high school diploma. The same male with a gradate degree would earn $1.5 million more.

Of course, enrolling in college isn’t enough to guarantee financial success—you have to actually finish your studies. Statistics show that this may be easier said than done, with one in three students forced to leave college for at least one semester and 41 percent failing to earn a four-year bachelor’s degree within six years of enrollment.

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Hawk Incentives Helps Businesses Build Loyal Customers With Incentive Programs

Hawk Incentives Helps Businesses Build Loyal Customers With Incentive Programs

Customer reward programs are popular with today’s consumers. In fact, a survey commissioned by Hawk Incentives, a division of Blackhawk Network and a leading provider of rewards and incentives to organizations across the globe, found that the average American adult belongs to 6.2 such programs. That number was even higher for consumers in the Millennial generation at 6.5 on average.

We recently spoke with Theresa McEndree, the company’s Vice President of Marketing, to learn more about Hawk Incentives’ reward program services and survey insights as well as how RewardExpert readers can design effective loyalty programs for their own businesses.

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Leave Your Computer Issues to Bask

Leave Your Computer Issues to Bask

We’ve all been there. Something is acting up on your computer and you have no idea how to fix it. As a consumer, you dread taking your machine to the store and having to leave it there for several days and pay a hefty fee. Or if you’re a business, there’s the frustrating call to the IT department and putting in a ticket.

With Bask, you can take a break from the hassles of IT and just make a simple call. One of the technicians will help you over the phone and get you back to your work (and your life) fast.

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Protect Your Precious Cargo With CargoNet

Protect Your Precious Cargo With CargoNet

It’s a major problem that many Americans have never heard of—cargo theft. The FBI defines it as the criminal taking of any cargo, including goods, money or baggage, and it can have a significant financial impact on both a company and the broader U.S. economy. Companies like CargoNet offer solutions to the cargo theft issue.

Ryan Shepherd, general manager of CargoNet, a Verisk business, spoke to RewardExpert. He said companies need to start taking cargo theft seriously, now. “Any assumption that your company is safe simply because you’ve never had a theft incident is a mistake that can end up costing you,” he said.

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Meet the Writer Who Believes You Can Afford Anything You Want

Meet the Writer Who Believes You Can Afford Anything You Want

How often do you scroll through your social media feed, looking at other people’s outfits, new homes or exotic vacations and wishing you too could afford to live the kind of life that would make your Instagram friends green with envy?

Paula Pant knows exactly what it feels like to be on the receiving end of such feelings. When she quit her job ten years ago, bought a one-way ticket to Egypt and spent the next two years backpacking around the world, she was the object of a fair amount of envy.

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