My Subscription Addiction: A Finance-Friendly Way to Indulge a Love of Discovery

My Subscription Addiction: A Finance-Friendly Way to Indulge a Love of Discovery

Are the free product samples your favorite part of any Sephora order you place? Do you love discovering new makeup brands at the Nordstrom beauty counter? Or noshing on complimentary snacks as you cruise the aisles at Costco or Sam’s Club? How about the excitement of opening a box when you have no idea what it contains? If you answered yes to any of these questions, you will probably enjoy the subscription box experience.

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Segmint: Marketing Technology Driven by Data

Segmint: Marketing Technology Driven by Data

Segmint offers a technology platform that leverages actual consumer data to help marketers send relevant messages at the precise moment they’re considering a purchase.

“It’s like looking at your credit or bank statement, and making sense of all of that data,” according to Rob Heiser, co-founder, president and CEO of Segmint.

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