Derek Kaplan 
Comments
July 31, 2020 
If you’re a homeowner, energy efficiency is key. Be it saving money on bills to aiding the environment, conserving our energy is an important part of life. HomeSelfe’s leading proprietary technology makes understanding this notion simple through their free energy saving app and web services. Not only can they lower monthly electric and gas costs for owners, their quick and reliable services help to increase overall property value, and likewise assist real estate professionals in the marketing and selling of conscious homes.
HomeSelfe is a product of Energy Datametrics (EDM), which is the foremost provider of software and technology services to achieve significant energy efficiency programs. EDM has a long track record of success with their expertise in the energy field, and HomeSelfe is a consumer-friendly component to their sizable platform. Recently, RewardExpert had the pleasure of speaking with Ameeta Jain, Co-founder of HomeSelfe, about how they’re reaching their goals in energy conservation.
Powerful Change
With HomeSelfe’s comprehensive utility savings app, the power is literally in the hands of homeowners everywhere. By taking a speedy self-audit of one’s home, within minutes residents can gain access to a detailed report on how to take the necessary steps to create a more mindful usage plan. In addition, they’re afforded local rebate offers and given access to well-informed professionals—e.g., contractors and advisors who can counsel on how to make necessary home improvements.
“Our platform analyzes home condition and energy usage to develop tailored recommendation plan to improve home energy efficiency and comfort,” stated Jain. “It also provides an opportunity for consumers to play a significant role in the optimization of the electric grid by reducing or shifting their electricity usage during peak periods in response to time-based rates or other forms of financial incentives.”
The results of HomeSelfe’s branded innovation in the energy industry are proof positive for progress, as they’ve been utilized by 165 nationwide utility companies. Their service usage also widely spans to more than 10 million homes, allowing owners to considerably decrease their utility bills by up to 35 percent.
“We have always strived to create technology that helps our neighbors, our community, and our planet,” remarked Jain. “In the last 5 years our platform has enabled an energy efficiency impact equivalent of planting 2.5 million trees or removing 50,000 cars off the road.”
Real Estate Rapport
HomeSelfe perseveres to create quid pro quo relationships between REALTORS and homebuyers through their interactive tool, HomeSelfe RE. Since energy efficiency is one of the top five factors in purchasing a home, their technological resources are a seamless way for REALTORS to attain more clients, leads and see exponential growth in their businesses.
“For REALTORS, HomeSelfe RE uses our Audit as part of our Lead Gen Engine, which automatically sends the audit to the agent’s social followers, contacts, etc., and to prospects in their area,” described Jain. “Not only does this drive interaction between the agent and homeowner, but during the DIY Audit, HomeSelfe identifies that homeowner as a buyer or seller’s lead, and sends that qualified lead to the agent with intelligent insights, automatically!”
Such a pioneering system has garnered much deserved attention for HomeSelfe from the real estate trade. Their software platform continues to nimbly assist REALTORS in social media marketing and lead generation. As these professionals help householders lower their bills and raise equity on their homes, they will, in turn, receive well due credit and contract more viable leads.
“For this reason, the National Association of REALTORS strategic invest arm, Second Century Ventures, recognized HomeSelfe RE as one of the top leading tech tools for REALTORS,” noted Jain. “Their REach program looks for top companies with robust business solutions across multiple industries to help them execute those solutions within real estate. We fit that definition and, in 2016, we had the honor of becoming a REach Company.”
It is the ongoing mission of HomeSelfe to empower homeowners and equip qualified REALTORS in a truly symbiotic way. The importance of energy conservation is a deliberate issue that is growing in awareness—and through saving costs on utilities, we collectively serve economic and environmental needs.
“We created HomeSelfe to help every homeowner across the nation, and as we looked to grow, we recognized the real estate industry as a perfect partner to bring value and great service,” confirmed Jain. “We just released a brand new feature that uses local targeting via social media to market real estate agents to new prospects in their area. We’ll continue to use our proprietary technology to help REALTORS connect with homeowners, while giving homeowners information that can benefit their lives, and the lives of generations to come.”
For more information about HomeSelfe, go to homeselfe.com/owner, and for real estate professionals interested in utilizing the HomeSelfe RE tool, go to homeselfe.com/introducing-homeselfe-re.